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“Why does the microwave and frozen dinner inexorably lead to obesity? According to the economists, the cheapness of calories (both in terms of price and time) has led us to dramatically boost consumption. Food stops being something we make and create — it doesn’t require very many lever presses, so to speak — and becomes something we simply ingest. Eating just gets easier. And then we get fatter.
But maybe we’re not just consuming more calories because they’re available at such a low cost. Maybe we’re also consuming more calories because each calorie gives us less pleasure. The lesson of those lever-pressing mice, after all, is that when we don’t work for our food — when it only requires a single press, or a few whirls of the microwave — it tastes much less delicious.”
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“”It’s really been tough to watch, especially for a team that had so much potential heading into the season,” Appleton, WI shopkeeper and longtime Packers fan Erik Hoyer said. “Ha! I was almost able to say that with a straight face. Honestly, this Cowboys team has made watching football more fun than it’s been in years. They can’t run the ball, they can’t defend anything, and they’re imploding so bad that their owner doesn’t even know how many games they’ve played.”
“I can’t think of a better team for this to happen to,” he added. “I literally can’t stop smiling.””